Absolutely adored it! Spent a full three weeks nearby and was pleasantly surprised by how well-maintained the beach was. As expected, it was a popular spot for tourists, but that didn't detract from the overall experience. The water was delightfully warm and perfect for a variety of activities, like renting a surfboard or taking a thrilling ride on a parachute pulled by a speed boat. For those looking to relax, there were even beach hawkers offering sandy massages and some pretty decent RayBans dupes for sale. No matter which end of Kata Beach you visit, you'll be rewarded with stunning views and a breathtaking sunset.